Immersive technology is the extension of virtual content into the physical environment to create a new reality. This new reality is leveraged in a 360-degree space, making it difficult for the user to differentiate the virtual content from the physical reality. This industry is growing rapidly, and is becoming a significant part of our personal and professional lives. Therefore, it is essential to learn about the benefits that it offers. There are multiple types of immersive technology, with different functionalities. Here are the most common categories:
Virtual Reality (VR)
Virtual reality is an artificial environment created from software, which simulates the experience of a real environment. Typically, users experience this through sight and sound. Humans are visual creatures; therefore, virtual reality is much more appealing to people than other user interfaces, due to its display technologies. One of the most popular uses for VR is in headsets, which are often used for educational and entertainment purposes.
Augmented Reality (AR)
Augmented reality incorporates digital elements to live streams of physical reality, like videos. This technology uses recognition algorithms to augment sensor-based inputs on the real environment. Unlike VR which creates a novel artificial environment that surrounds the user, AR merely adds a layer of technology to the existing reality and enhances it. The exceptionally popular game of Pokémon Go is an augmented reality experience for its users.
Mixed Reality (MR)
Mixed reality experiences combine elements from both VR and AR. In this form of immersive technology, digital and physical elements interact in real time. Users can track, view and manipulate these digital objects from multiple angles. Theme parks have started to incorporate mixed reality technologies in their rides, where virtual elements can interact with visitors and make their experience more exciting.
Holographic displays use coherent light diffractions to create three-dimensional images in space. These 3D images conform with the depth cues, such as perspective and convergence, which humans use to view real-world 3D objects. This type of immersive technology is quite new, and has only recently started to develop. Hence, the existing commercial holographic displays are of relatively low resolution.
Telepresence technology refers to a set of technologies that allow users to feel as though they are present in a certain location via telerobotics. This type of immersive technology can be compared to videoconferences; however, they are of extremely higher resolution and clarity. This technology is growing rapidly across the world, especially in the hospitality industry.
At CoreAxis, we recognize the importance of this growing industry. Therefore, we merge immersive technologies with learning solutions to offer meaningful experiences. By designing cost-effective learning packages that allow real-time feedback and the opportunity for maximized learning and growth, we ensure company success. These interactive solutions engage employees and motivate their productivity. Given the speed at which immersive technologies are growing in popularity, it is imperative for companies to invest in it in order to reach their goals with maximum efficiency and innovation.